For the last few years, we’ve been trying to find ways to make websites and web design affordable for small businesses. Part of being affordable is also being transparent. Otherwise, how would people know it’s so affordable?
In many varying ways, we’ve offered a price calculator – a way for people to build their own quote any only pay for what they want from their website. This is important, I feel because it allows people to be in control of their website cost. No one likes to feel like they’re being upsold or bullied into paying more for features they don’t want.
I thought it was important, therefore, to talk about the cost of getting a new website and what you will pay for certain features on a website.
Pay for the pages
Different web designers and agencies have slightly different ways of pricing their work, but most vary the price depending on the number of pages the client requires.
Simply put, the more pages you need the longer it will take to build the website. Time is money, after all!
In the past, we’ve said that you would pay roughly £100 per page. That figure works best for a larger website, less so for one-page websites. Now our pricing is as follows:
1-3 page website: £800
4-7 page website: £1000
8 or more pages: From £1200
Those prices are quite vague, as the type of content required can vary massively. If someone wants a simple image and text on 5 pages it’s an awful lot easier and quicker than a complex, dynamic 2-page shop.
When people use our price calculator, one of the common comments I get is “I don’t know how many pages I’ll need.” My advice is to think about what you want from a website before you start trying to get a website. It’s important that as a business owner you have a clear idea of what you want before embarking on the process of getting a new website.
Every website needs hosting. Your website’s files need to be stored somewhere. The question is whether or not you host with us or provide your own hosting.
At Tiny Blue Rocket we provide hosting to our clients. We resell hosting from a UK-based hosting provider. For the sake of GDPR, all of our website content is stored primarily in the UK.
Our hosting costs £10 per month for new customers. We do only charge the hosting on a monthly basis as we pay for the hosting from our provider on a monthly basis. Your payment covers our payment.
Even though we can provide hosting, sometimes you’re better off getting your own. The hosting we provide is good hosting. It’s almost always online and rarely provides issues for WordPress websites. I’m always looking for better hosting, but I am genuinely happy with what we offer.
Despite my pleasure with our hosting, some clients do need lightning-fast hosting or space for lots of files. Our hosting cannot comfortably offer that. Also, some clients prefer to host themselves and feel in control of their website.
When it comes to using our price calculator, if you’re not sure whether or not you need hosting, then you need hosting! If a day later you realise you want to provide your own hosting, that’s fine, we won’t hold you to your request!
There are essentially two types of business websites. Those that provide information about a business and those that sell products. Our website provides information about our web design services. The recent website we launched for Trot On Equestrian Supplies sells products for riders and their horses. Whilst similar in many ways, both are quite distinctly different websites.
Not every business needs to sell products online, but the Covid-19 pandemic has shown that it’s great if many businesses can shift to online sales when required. Those cafes and shops that have been able to shift towards an eCommerce alternative are the businesses that have faired better during the lockdown.
As crucial for business in 2020, eCommerce is an expensive thing. Compared to a ‘normal’ website, an eCommerce website is ridiculously complex and time-consuming to build. Not only do you need to list all of the products, sizes and prices, you also need shop pages, category pages, tag pages, search pages, cart pages, account pages and checkout pages. The sheer scale of even a simple eCommerce website is vast!
For that reason, you might expect to pay at least an additional £800 just to add eCommerce to your website. That’s an awful lot of money, I know, but doing it on the cheap can be a mistake both financially and potentially legally!
eCommerce can be made an awful lot more affordable when you use a payment plan. Splitting the payments over 12 months makes it easier to afford.
Not every business needs a blog section on their website, but it can certainly help with SEO and with getting your website and your business noticed.
With a blog section, a business can showcase their skills, talk about how they can help people and help educate their customers. Explaining how your services or products work can help people feel positive about your business. Using a blog to showcase your knowledge and skills can help people trust you.
On our price calculator, we’ve put a nominal fee of £200 for a blog. That price covers the build, setup and integration with the rest of the website. It’s not just about having a page for posts, creating a design template for all blog posts ensures consistency across the blog posts. Also, if you have multiple categories, tags or authors through your posts, having an archive page to filter and display the correct content is important. We can set all of this up for an additional £200.
Every business website is different. Every business needs different things from its website and not all requests can be anticipated by us.
Our price calculator is a great way to set out roughly what you want from your website. Our goal is to never charge more than the quote unless your needs significantly change. Do build a quote and take the figure as a good starting point for a discussion.
What do I need to do next?
At the moment I’m toying with getting a robot vacuum cleaner for home. I know it seems extravagant, but with two small boys, I can’t possibly keep on top of the vacuuming on my own!
When it comes to choosing one I can already see online that there’s loads of choice. Which one is best? Well, I am looking at all of the features, reading reviews and ultimately deciding which is the best for the price.
You cannot jump into paying for something expensive without having already having done a bit of research.
Whether before or after you get a quote, take the time to really think about your website. What do you want it to do? What do you want visitors to do when they come to your website? Have a look at websites from rivals or really any website you like. Think about colours, fonts, layouts, etc. Ultimately, it makes it much easier for you to get your ideal website when you can say “I like this design,” or even just, “something like this.”
It can be very hard for some people to get a good idea of what they want from a website, but it does work out best if you can do your prior research and form a good idea of what you want from your website.
If you’re thinking about getting a new website but you’re worried about the cost, don’t be. With our website price calculator, you can take total control of the cost of your website. Choose what you want and only pay for what you need.
You can also pay for your website on a monthly, quarterly or gradual way with a website payment plan.
Do take the time today to build your own website quote and find out more about the true cost of a high-quality business website.